Lines in Your Guest Book

Recently a bride provided a guest book that was quite beautiful, and each page was lined. The guests, a nice group of people, did what they thought they should do, what was implied by the lines. They neatly wrote their names right on the lines.

Get a book with blank pages. A page with lines suggests neat and concise. A blank page, on the other hand, suggests creativity. It will invite your guests to express themselves with thoughts that you will treasure much more than just the names.

BTW, the book will probably come with a pretty pen. Bring some extra pens.

How to print escort cards and place cards

First, what's the difference? Escort cards tell people which table they will be at, and are usually placed on a table outside of the dining area, accessible to guests as they arrive. Place cards are at each place setting, telling guests which seat is theirs.

I am not at all opposed to using a laser printer. But be careful with fonts. Here's a test: select a font. Reduce it by a third (for example, if it was 18 points, bring it down to 12. ) Print a test card (don't use an obvious name) and then take it into a fairly dark room. Ask someone to read it. If they can't easily do so, you need to change the font and increase the size. Remember, at the wedding people might not be wearing their glasses, it might be dark, and placecards will be spread across a table. Don't let it be a challenge for guests to find their placecards.

In this picture, the table numbers are clear and easy to read, the the font and dark brown ink match the style of the menu cards (which in turn matched the invitations.) One final note: once the guests have found their tables, the service staff should remove the numbers.

Hard versus easy choices - is your planner doing the right thing?

I like easy choices, but it's the hard choices that make a difference. Therefore if follows that when you are selecting the right vendors, your choices should be difficult. If you are working with a planner, and the choices are easy and obvious, your planner is not doing his or her job.

Imagine two caterers, caterer A is great and caterer B is far from great. It's an easy choice. But why were you even considering B? Because it makes it appear that the planner is doing their job, and it makes it easy for you to believe that you are making the right choice.

You should struggle a bit with your decision. The struggle will force you to consider all the factors. If it's a caterer, you will want to consider culinary styles, presentation, service, experience and references, costs, overall company culture and a variety of other factors. Only then should you think about signing the contract.

I hate waiting in line...

...and therefore I hate receiving lines. They are so time consuming, and everyone waits. They are also (imo) old fashioned. You are much better off making the rounds to greet your guests at the reception, do make it a point to welcome each guest.

OK, so you decide you must. Practice moving the line along with a quick word and then turning to the next guest. Just keep in mind that your wedding will probably last 300 minutes, and you want to savor each one.

Not all florists are great at sales....

ditto musicians, photographers, chefs, and almost anyone else who services a wedding. And often these same people are immensely skilled at their craft. I don’t like it one bit, but it’s a reality. It’s too bad, because I have often seen clients pick the less than ideal vendor because of a poor presentation, proposal or sales pitch (there is an exception that I will get to later.)

So what’s the solution? There are a couple things to look for and do:

1. Do they come across as knowledgeable and passionate about their work? and about you as a potential client?
2. Does their workspace have a good vibe?
3. Are they polite?
4. Are their references favorable?
5. Do they return calls and are they on time? (a failure to do so is not poor salesmanship so mach as lacking an essential skill, not to mention courtesy)

Here’s the exception. If your contact person is a hired saleperson, they should possess all the traditional sales skills. If they don’t, it reflects upon the competence of the salesperson AND the person who hired them, be it the owner or General Manager.

Conversely, don’t be swayed by the brilliant salesperson. Also a good reason to check references…. did the vendor deliver on the promises?

In the end, you have to go with your gut…. just be willing to do a bit more homework before signing the deal.

About Tastings - Part 1

What’s a tasting worth? Part 1 – Before you sign the contract.

There are two kinds of tastings: the first one, the one that I will talk about today, is when you have not yet signed a contract, and the tasting is part of the sales effort. In my next post I will talk about the tasting that happens after the contract is signed.

In the book “Garlic and Sapphires”, Ruth Reichl, the ex New York Times Restaurant critic tells about the disguises she used on the job. Although she was incognito, you will not be so at your tasting. They will know you are coming, and they will be prepared to enchant you.

The sales tasting is useful, but it’s not everything. You will want to form an opinion on the food (if it’s bad, that is a very bad sign), and also on the way you are treated. Is it a mechanical experience, or are the staff attentive and thoughtful? Are you made to feel special, or like one of many?

Ask questions. Can you make changes? Do menus change seasonally? Will your dish be as you have seen it, or are the vegetable and starch “chef’s choice”? How do they accommodate special requests, such as vegetarian or Kosher? How long has the chef been with the venue, and will he be on site for your wedding? If not, who will? What are the wine options? If it is “house”, you will want to know what that is. And you should take notes, and recap the note in future correspondence to the venue.

Here are some other indicators:

Reputation. But you want to make sure that the reputation is based on the kinds of experiences that you are looking for (a restaurant that is know of as the best in town does not mean that it can replicate the experience on a banquet scale.)

Search the web and blogs. Try to find other people who have had weddings there (newspaper wedding announcements usually mention where the wedding occurred.) Don’t depend only on references provided by the venue.

Look for clues outside of the “sales cycle.” Visit the venue discretely. Are the rest of the staff eager to assist? Are people smiling? This will tell you a lot about the venue’s culture. Perhaps the sales person is charming and professional, but don’t forget the snooty receptionist.

Is there is a restaurant associated with the venue? Do they manage other food outlets elsewhere? Have dinner there. How’s the service? The food?

Once you have done all of that, trust your instincts, make a decision, and be thrilled with the decision you have made!

Next: Part 2 – After the contract is signed.

Sunset

Here's a nifty little website: www.sunrisesunset.com. It's a good thing to know when the sun will set on the day of your wedding, especially if part of the festivities will occur outdoors. You might want get married as the sun is setting. Or you could adjust the timing a bit so that guests can enjoy the sunset over cocktails, before being invited to be seated for dinner.

If you do incorporate the sunset into your plans, there are two things you will want to do:

• discuss it with your photographer, you will want to make sure that the photographer is not hampered by the sun.

• make sure that everyone else knows, otherwise you might find the banquet captain unknowingly inviting your guests to be seated before the sun sets.

"You saved my wedding" - why reading between the lines is so important

Yesterday my dear friend Daphne said to me "Richard, you saved my wedding." What? I didn't do anything. And I certainly didn't plan your wedding."

Then she reminded me that several months ago she had asked me to look at her hotel contract. She had chosen a hotel in the Caribbean. It was part of a large chain of extremely luxurious hotels. After looking at the contract - a lengthy one that freely used industry jargon such as minimums and guarantees - I called the hotel for clarification on some of the terms. The staff was exceptionally courteous, efficient - and unbending. Would have been perfect for Polk, Bird, Wells and Sebring PC, but not for Daphne.

It helps to know Daphne a bit. She is what I call MBC - Manhattan Bohemian Chic. She's a savvy New Yorker with a spiritual "Zen style" quality. I told Daphne that the hotel would execute perfectly. But, as you probably know, perfect execution is not the source of warm and fuzzy. Here was a perfect hotel and a completely wrong fit. So Daphne tore up the contract and booked the Montpelier Inn. Not a perfect hotel (albeit a very very good one), but definitely a perfect fit. And the wedding was perfect, and now Daphne and her husband are beginning their perfect lives!

Read between the lines. Perfect is not the same as perfect fit. It needs to be right, and it needs to feel right. Let your heart have it's say before you sign on the bottom line.

Reasons to Hire a Wedding Planner - #1 and Intro

There are lots of reasons to hire a wedding planner (and sometimes reasons not to.) Rather than provide a list, I will, over the next couple months, pepper this blog with reasons. And here's the first one: as planners, we know more vendors than you do. After all, they seek us out. We receive letters, emails, samples, demo tapes and more every day. And our access to these resources increases the likelihood that you will hire just the right one for your wedding.

Jack Welch on hiring a wedding planner

Although Jack Welch consistently tops the lists of most admired business leaders. he hardly seems like the man to turn to for advice on planning your wedding. After all, he is on wife number three. Yet I was intrigued by a column he recently wrote for Business Week (ironically, co-authored by his current wife Suzy Welch, formerly the "other woman" when he was married to wife number two.)

The column was about bad hiring decisions and how important it is to act quickly when things go sour. It is the same with your vendors. Perhaps a friend told you how great this florist is, and you were dazzled by their work. You signed a contract. But now, you think you made a mistake. Understandably, you want to change, but if you do so you will lose your deposit.

Move on. It is just like the bad hire that you hope will turn around but never does. It sucks, but cut your losses. You will be so happy you did. And so very unhappy if you don't.

25 Year Rule

Should I or should I not invite them? Sometimes it's easy, especially with acquaintances. It tends to be distant relatives that you rarely if ever see that present the toughest challenge. Then I use the 25 year rule, which is this:

If you think that there is a chance that at some point during the next 25 years they might become important to you, you should invite them.

Why? Your lives are about to change dramatically, and so will your circle of friends, both family and non-family. These people that you are not inclined to invite could become very close. And if you plan to have children, your kids could become close to their kids. It would be a shame to always regret not having invited these people. And why 25 years? Well, if you do have children, 25 years will get them past college. And it's certain that by then you will have forgotten the cost of those extra meals.